Customer Campaigns

Automated campaign rules that trigger bonus stamps, points, or rewards based on customer behaviour.

Campaign rules let you run targeted, automated loyalty promotions without any manual effort. Once configured, the system applies them automatically whenever a customer meets the criteria.

Campaign types

Win-Back

Trigger a double-stamp or bonus points offer for customers who haven't visited in X days.

Milestone Reward

Give a bonus when a customer reaches their 5th, 10th, or 25th visit.

Birthday Reward

Automatically add bonus stamps or a free item in the customer's birthday month.

Spend Threshold

Unlock a special reward when a customer crosses a lifetime spend milestone (e.g. Rs.10,000).

Creating a campaign rule

1
Go to Customers → Campaigns
Click New Campaign Rule.
2
Select campaign type
Choose from Win-Back, Milestone, Birthday, or Spend Threshold.
3
Configure the trigger
Set the condition — e.g. 30 days since last visit, 10th order, birthday month, Rs.10,000 lifetime spend.
4
Set the reward
Define what the customer gets — bonus stamps, bonus points, a free item, or a percentage discount.
5
Activate
The campaign runs automatically. Eligible customers receive the benefit on their next qualifying transaction.

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